Author Archives: Terri Wise
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The Events Calendar
Posted on February 11, 2021 by Terri Wise in Website Design/Development.Several of our clients use The Events Calendar plugin. It’s a great plugin to use on your website to display upcoming events, meetings and more for your organization’s customers or employees to see. The reason for our post today is to spread the word on an upcoming WordPress update to jQuery scheduled for March 9, […]
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What are Backlinks?
Posted on May 18, 2018 by Terri Wise in Marketing, SEO.What are Backlinks and how can they help your small business? It’s a good question and one we get asked this question all of the time. We came across this short article on Manta and thought we’d share it. Excerpt from article: You’ve heard that backlinks will help your small business website rank higher in […]
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Can Website Design Influence Your Page Rank?
Posted on December 6, 2016 by Terri Wise in Responsive Web Design/Development, SEO.We recently read a great article on the SEOProfiler blog about how website design can influence your page rankings in search results. Here’s a recap of that article: Good Website Design is Important No specific website design will guarantee you a higher placement on search results, however, there are several key design elements that can […]
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Click-to-Call Now Button
Posted on June 6, 2016 by Terri Wise in Marketing, Responsive Web Design/Development.Does your mobile-optimized website have a Click-to-Call Now Button? To make it easier for mobile visitors or customers to contact you, considering adding a Click-to-Call Now Button on your website. This button will make it easier for your mobile visitors and customers to contact you to ask a question, place an order, schedule an appointment […]
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Branding and Your Business Identity
Posted on May 24, 2016 by Terri Wise in Branding/Business Identity, Marketing.How important is Branding and Your Business Identity for your customers? A strong visual identity connects you to your customers and helps them to quickly identity you and your business. For a quick overview, take a look at our explainer video to learn more. Establishing and creating your brand and business identity involves many things […]
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Online Marketing Budget: Where Should You Spend It?
Posted on April 25, 2016 by Terri Wise in Marketing.Online Marketing Budget Once you’ve completed the hard work of developing your overall marketing plan you then get to move onto to budgeting and allocating funds, specifically your online marketing budget. There are so many options to choose from so how will you decide what will give you the most bang for your buck? I […]
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Professional Business Email Address
Posted on April 10, 2016 by Terri Wise in Marketing.Does Your Business Need One? Back in August 2015 we published a blog post with a link to an article from Manta on why using a professional business email address matters. The article stated that your email address is part of your branding, and branding matters. In addition to that, a business email address gives […]
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Blog Topic Ideas
Posted on April 8, 2016 by Terri Wise in Blogging.Are you stuck? Haven’t we all been there? We finally get serious about blogging. We commit ourselves to posting consistently. Carve time out of our busy schedule to write… But when we sit down to create something, we draw a complete blank on a blog topic! *sigh* How can we combat this? Well, here are […]
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How Do Search Engines Work?
Posted on March 14, 2016 by Terri Wise in SEO.How Do Search Engines Work? This is a great question and one I get asked all of the time. I searched for a short, easily-understood description and found the following at FatCow: Search engines use automated software (known as robots or spiders) to follow links on Websites, harvesting information as they go. When someone submits […]
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Direct Mail or Email Openers
Posted on March 4, 2016 by Terri Wise in Direct Mail, Email Marketing.Do you have trouble getting started writing direct mail or email openers for your campaigns? While copywriting is a specialized area of expertise, we understand that small business owners may not have the budget to hire a professional copywriter. With this in mind, we set out to create some helpful hints and tips for getting […]
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